The Truth about ‘Direct’ Traffic
The “direct” traffic channel in analytics software might be mislabeled, misleading, and even detrimental. Imagine an ecommerce…
How buy now, pay later options can help your business grow
Sales are often won or lost at checkout, so giving customers more flexibility at that critical moment…
Ask an Expert: Should Merchants Block AI Bots?
“Ask an Expert” is an occasional series where we pose questions to seasoned ecommerce pros. For this…
Google Discover for Ecommerce
As AI Overviews and shopping agents divert clicks away from traditional search results, Google Discover may provide…
3 Performance Max Updates for 2026
Performance Max campaigns are a priority for Google Ads and thus for advertisers. Here are three new…
How to move your custom site to WooCommerce (and why you should)
Running your ecommerce business on a custom-built platform can make scaling with flexibility and control a real…
No Hassle Visual Code Theming: Publishing an Extension
Creating your theme is the fun part. After you’re done, the next step is to publish your…
Bol builds external fulfillment network
Dutch marketplace Bol is introducing ‘a completely new ecosystem category’: third-party fulfillment, or 3PL for short. The…
Reclaim Traffic with Smarter Ads
As AI Overviews and shopping agents divert organic traffic, ecommerce marketers may turn to advertising for predictable…
AI Product Discovery Drives Brand Traffic
Phillip Jackson’s media company, Future Commerce, focuses on trends and developments in business. The company surveyed U.S….
Why Marketplaces Block AI Shopping Agents
Autonomous AI shopping agents are moving quickly from novelty to reality, with both financial and legal implications….
Styling ::search-text and Other Highlight-y Pseudo-Elements
Chrome 144 recently shipped ::search-text, which is now one of several highlight-related pseudo-elements. This one selects find-in-page…
New Microsoft Retail AI Guide Echoes SEO
Microsoft published a playbook early this month to help retailers increase visibility in AI search, browsers, and…
Why your store’s PHP version matters (and how to check it)
Behind every WooCommerce store is software written in PHP. You don’t need to know how it works,…
Marketing to Humans and Machines
Agentic shopping presents ecommerce marketers with a familiar problem in a new form. The promise is simple…
New Ecommerce Tools: January 21, 2026
Every week we publish a list of new products and services for ecommerce merchants. This installment includes…
Google’s Core Updates, Explained
Google released another Core Update to its search algorithm over the holidays. It was the most comprehensive…
Are Your Product Pages Invisible to AI? Retail’s New Fix
Two new product updates aim to help retailers use agentic AI more effectively by improving shopper trust…
New Ecommerce Tools: January 14, 2026
Our rundown this week of new products and services for ecommerce merchants includes updates on agentic commerce,…
E-Commerce Orders Surged in 2025, Dominated by Top-Performing Brands
E-commerce orders in the United States jumped 147% year-over-year in 2025, with more than half that growth…
What is branding? How to create a lasting ecommerce brand
A lasting ecommerce brand is more than a line of products or a catchy name — it’s a tone,…
58% of consumers use AI tools to research products
Product discovery still mostly happens on marketplaces, with 37 percent of consumers starting their shopping journey there….
Unified Platforms and Agentic AI Will Define E-Commerce in 2026
Digital vendors and e-commerce businesses enter 2026 facing a radically changed retail landscape, shaped by rising customer…
Yes, 404 Status Codes Hurt SEO
A common question among search optimizers is whether a “404” HTTP status code conveys negative ranking signals…