The Rebirth of ‘Marketing Mix Modeling’
Lingering privacy challenges and ever-improving cloud and artificial intelligence technology are driving a marketing model renaissance. Marketing…
How to start dropshipping in 2025
If you’re looking to start an online business and don’t want to deal with managing inventory, product…
PickandMix.com: 24x Revenue growth with Google and WooCommerce
PickandMix.com is an online sweet shop based in the UK that allows customers to choose custom mixes…
Born to Run with Amazon
Will enterprise brands boost inventory positions with Amazon in 2025? While a recent survey of Amazon sellers…
Retailers Leverage ‘Subscribe and Save’ To Compete in Challenging Market
As online markets become increasingly competitive, retailers are turning to “subscribe and save” services to sustain sales…
Designing the evolution of the Woo brand identity
As our CMO, Tamara Niesen, mentioned in her post, our brand is a critical asset for our…
The Future of AI in Retail: Smarter Merchandising, Better CX
Artificial intelligence (AI) is driving more innovation in e-commerce, turning what was once an intriguing concept into…
How to start selling subscriptions online
If you’re thinking about starting to sell online, you may be considering a subscription business model. It’s…
AI Won’t Replace Creativity, Says Studio Founder
Matthew Gattozzi realizes creativity and efficiency often conflict. His firm, Goodo Studios, produces commercial content that attracts…
Charts: Consumer Product Trends, Q1 2025
The future of WordPress Web Hosting looks promising as it continues to evolve and adapt to emerging technologies and trends.
Video’s Growing Role in Customer Engagement
Video remains a dominant force in consumer engagement, solidifying its role as an essential tool for brand…
What is domain authority and how can you improve it?
Grabbing a top spot on Google is a win for visibility and essential for driving clicks and…
Bento Elevates Ecommerce Email Marketing
Jesse Hanley is a self-taught developer and marketer from Australia who lives in Japan. He launched Bento,…
Charts: AI Outlook, Employees vs. Execs, Q1 2025
Employees worldwide are adopting generative AI faster than their leaders expect, according to McKinsey & Company’s January…
Introducing the new Woo: A revitalized brand for a new commerce landscape
Notice anything different? If you’re already part of the Woo family — or just an admirer from…