Poor Ad Recall Threatens Brand Discovery, Visibility in AI Era
Consumers quickly forget advertising, making it harder for brands to win both human attention and AI-powered discovery,…
Consumers quickly forget advertising, making it harder for brands to win both human attention and AI-powered discovery,…
Misconceptions about artificial intelligence (AI) are preventing small- to medium-sized businesses (SMBs) from realizing AI’s full revenue…
Lithuania-based hosting firm Hostinger has launched an ecommerce tool that can turn any product photo into a…
Nate Lagos is a seasoned ecommerce conversion optimizer, yet a recent A/B test surprised him. A client…
Between June last year and this year, cost-per-click on Google Ads increased by 15 percent. This equals…
Across retail, payments, and big tech, AI-enabled checkout, automated product comparison, and autonomous purchasing tools are becoming…
Every week we publish a rundown of new services for ecommerce merchants. This installment includes updates on…
Your online store should make it simple for customers to find and buy the products they want….
Retail marketers are rethinking what constitutes the digital shelf. Rather than beginning on retailer product pages or…
Commerce publishers are the affiliate marketers behind product reviews, buying guides, comparison articles, deal pages, and niche…
Thanks to companies such as Printful, an enterprising entrepreneur can select a product, upload an image to…
This week’s rundown of new services for ecommerce merchants includes updates on agentic commerce, generative engine optimization,…
WooCommerce 10.9 has launched with some key updates working in the background, as well as with one…
Shoppers are showing less impulse and greater deliberation when making purchasing decisions these days, according to a…
Let me tell you about the moment I realized how Snapchat ads work. I watched a shopper…
Live shopping platform Whatnot integrates directly with Shopify to help sellers expand into new channels and manage…
Ecommerce shops benefit most from AI when it helps make better decisions to improve productivity and profitability….
The last few years have been rough for Beardbrand, the direct-to-consumer company I founded over a decade…
After 11 years, Amazon Prime Day has trained shoppers to look for summer sales in much the…
In 2019 Dane Witbeck had a problem familiar to parents: What were his kids doing on their…
AI agents are moving beyond assisting with purchases to making them, raising new questions about trust, marketing,…
From America’s 250th birthday to back-to-school preparation, July 2026 offers plenty for content marketers seeking to connect…
Florence Morin is an artist-turned-engineer-turned-entrepreneur. She graduated from Canada’s Polytechnique Montréal in 2013, only to realize she…
Recent quarterly earnings reports from Walmart, Costco, and Dollar Tree suggest that consumers are still spending, but…