Kaufland to launch in Spain and the Netherlands
Kaufland is expanding its marketplace once again. By the end of the summer, it is opening its…
Merchantee targets Poland and Germany
Agentic marketplace intelligence company Merchantee has raised 1.8 million euros in a funding round. With the capital…
TikTok Shop evolves into a pan-European marketplace
TikTok Shop is expanding rapidly across Europe. On June 15, the platform will launch in Austria, Belgium,…
Zalando partners with Vestiaire Collective
Online fashion platform Zalando has partnered with French second-hand platform Vestiaire Collective. The partnership is an effort…
Breuninger launches in Denmark, Sweden and Romania
Breuninger is expanding online again after several years. The retailer is launching its online store in three…
In-person payments and Point of Sale are live in 13 new countries
If you sell at markets, pop-ups, or brick-and-mortar stores in one of these countries, you’ve probably been…
Otto opens to Polish sellers
Otto is preparing to open its marketplace to sellers in Poland. A pilot program will begin next…
Italian ecommerce reached 90 billion euros in 2025
Ecommerce in Italy is estimated to be wort 90.6 billion euros in 2025. Compared to a year…
Vinted connects marketplaces in Germany and Austria
Users of Vinted in Germany and Austria can now trade directly with each other. Austrian Post has…
New Ecommerce Tools: April 28, 2026
This week’s rundown of new services for merchants includes updates on AI-powered advertising, video ad generators, shoppable…
TikTok Shop prepares for entry into Poland and the Benelux
TikTok Shop is preparing to launch in Poland, the Netherlands and Belgium. This is evident from job…
Salesupply and BrandOn Group announce partnership
Dutch ecommerce service provider Salesupply has announced a partnership with BrandOn Group, an Italian technology platform that…
50% European consumers use BNPL
Fifty percent of consumers in Europe say that they use instalment payments or pay-later services. The majority…
Amazon introduces transport surcharge for partners
Amazon will charge European selling partners additional transport costs as a result of the war in the…
TikTok Shop gains traction in Germany
TikTok Shop is gaining popularity among online consumers in Germany. One year after its launch, 15 percent…
Otto.de opens up to Dutch sellers
Dutch companies can now apply to sell on Otto.de. This marks the beginning of Otto’s expansion to…
Temu grows rapidly in Spain and Italy
Temu served an average of nearly 130 million Europeans per month in the second half of 2025….
78% of European internet users bought online in 2025
Last year, 78 percent of internet users in the European Union made at least one online purchase….
Brake on Shein’s growth in Europe
The number of European users of shopping platform Shein is still growing, but no longer rapidly. From…
Amazon Seller Wallet launches in Europe
European Amazon sellers can now manage their funds on the platform more easily. Amazon Seller Wallet is…
Shopify dominant software in new stores
Last year, 54 percent of new online stores in the Netherlands were created with Shopify. In France,…
US, China and Russia dominate Europe’s ecommerce top 10
Amazon is by far the largest ecommerce player in Europe. A new top 10 ranking also includes…
Why growing brands leave SaaS for open-source ecommerce
For fast-growing ecommerce brands, the platform you choose isn’t just a technical decision — it’s a growth…
TikTok offers European fulfillment for Asian sellers
Asian companies selling on TikTok Shop in Europe can now outsource their logistics to the platform. Fulfilled…