How to Survive a Million-Dollar Loss
This year I’ve sprinkled occasional “Ecommerce Conversations” episodes with real-life master classes from Beardbrand, my company. To…
PIM Software Is Now a Growth Tool
Today’s shoppers buy from a store’s website, marketplaces, and a half dozen social media networks. And every…
WooCommerce pricing: How much does it cost to run a store?
WooCommerce is more than just a popular ecommerce plugin for WordPress. It’s a highly-flexible, open source ecommerce…
New Ecommerce Tools: July 3, 2025
Every week we select and publish a rundown of new products and services from vendors to ecommerce…
What are business goals? How to use the SMART approach to create them
People start businesses for all kinds of reasons. Some want to fill a need in the market. Others…
New Ecommerce Tools: June 26, 2025
This installment of our weekly rundown of new products and services for merchants includes rollouts for video,…
Improving user experience with pop-ups and gamification
Bad user experience on websites leads to high percentages of abandoned carts. Gamification, the process of applying…
Can GenAI Win Over B2B Buyers With Complex Needs?
A unified digital B2B commerce platform powered by GenAI can personalize e-commerce experiences and boost sales of…
Understanding and troubleshooting failed orders
Running an online store means making sure every part of the shopping experience goes smoothly. So when…
About You lowers barriers to its marketplace
About You has revamped its marketplace. It has launched a new seller center. The onboarding process for…
New Ecommerce Tools: June 12, 2025
We publish a rundown each week of new products and services from vendors to ecommerce merchants. This…
Nine steps to a successful business strategy
You’ve written a business plan. You’ve chosen a business model. You may have even started selling already….
The ultimate ecommerce website launch checklist
Launching a high-performing ecommerce site requires precision, collaboration, and attention to detail — especially for established businesses…
Shopify’s New AI Tools Empower Merchants
Last week Shopify released “Editions,” its semi-annual platform update, with a slew of AI-fueled tools to ease…
New Ecommerce Tools: May 22, 2025
We publish a rundown each week of new products from companies offering services to ecommerce merchants. This…
Why and how to write a powerhouse ecommerce newsletter
You have a great online store, sparkling product photos and descriptions, a seamless checkout process, and a…
New Ecommerce Tools: May 15, 2025
We publish a rundown each week of new products from companies offering services to ecommerce merchants. This…
How to start an online business
When you start an online business, there’s a lot to think about. Coming up with a winning…
How to implement a shipping strategy
If you sell physical goods, your shipping strategy is one of the most important aspects of your…
How To Break Down E-Commerce Search Analytics Silos
Most online retailers deploy analytics software that can generate insights into how shoppers engage — which products…
Multiple Stores, 1 Backend: Pros and Cons
For 20 years I’ve managed data for both large and small ecommerce companies. I’ve migrated data from…
From trends to profits: the best products to sell online in 2025
Whether you’re starting your first business, looking for new products to sell, or launching your tenth brand,…
New Ecommerce Tools: April 24, 2025
Every week we publish a rundown of new products from companies offering services to ecommerce merchants. This…
How to start a YouTube channel: Real success stories
YouTube has eclipsed Netflix and Disney as the go-to streaming platform, a fact that underlines its tremendous…