Images Are Money
In today’s visually-driven digital world, images are no longer just for aesthetics — they are the reason…
How to use social proof to increase sales
Imagine you’re shopping online, deciding between two nearly identical products. One has glowing reviews, heartfelt testimonials, and…
The top six ecommerce analytics tools to measure store performance
Congratulations! If you’re reading this article, you’ve probably successfully built an online store. That’s a great feat…
Ecommerce SEO Pro on AI, 2025 Tactics
Jeff Oxford’s initial attempt at ecommerce was selling dropshipped beer pong tables in 2013. The business, he…
How to sell private label products
New businesses require a lot of moving parts. And if you’re just beginning, making it all the…
Ready to scale? The what, when, and how of monumental growth
Let’s get one thing straight from the start: Scaling a business is different from growing a business….
The Law of Diminishing Returns
Some animation can make things feel natural. Too many animations becomes distracting. Some line spacing can help…
How Lifecycle Marketing Powers Ecom SMBs
Small and midsized ecommerce businesses can benefit from lifecycle marketing and a strategic approach to engaging shoppers….
Perplexity Shopping Tests Ecommerce SMBs
Search and chat provider Perplexity AI has launched a new shopping assistant with the potential to disrupt…
New Ecommerce Tools: November 7, 2024
Every week we publish a rundown of new products from companies offering services to ecommerce merchants. This…
Competitive analysis — What to do before you commit to your next great business idea
Whether you’ve already started an online business, are looking to expand an existing one, or are considering…
SEO for Product Category Pages in 7 Steps
Product category pages target high-volume search queries. Optimizing those pages for organic search rankings can be difficult,…
New Google Shopping Is an SEO Reality Check
Google Shopping’s generative AI makeover is a reality check for ecommerce marketers seeking organic search traffic. Google…
Ecommerce business models: Which one’s best for your idea?
You have a business idea. Perhaps you’ve already begun developing it, or have even started the business…
2024 Black Friday trends: Top strategies from Woo stores and partners
We published our Black Friday Cyber Monday report in September knowing the data was just the beginning. …
Retailers Turn to AI for Holiday Shopping Season Success
The 2024 holiday shopping season won’t be the best for retailers. Not only is the Thanksgiving to…
Kellox and Maksimer: Speeding up 800,000 SKUs with WooCommerce
Kellox was founded in 1950 and serves as Norway’s largest importer of motorized products for land and…
Product Page SEO: 5 Content Tactics
Merchants squander search-engine opportunities when they publish bare-bones product detail pages. The practice of ranking a product…