What’s !important #5: Lazy-loading iframes, Repeating corner-shape Backgrounds, and More
This issue of What’s !important is dedicated to our friends in the UK (aka me), who are…
Google Discover for Ecommerce
As AI Overviews and shopping agents divert clicks away from traditional search results, Google Discover may provide…
What’s !important #4: Videos & View Transitions, Named Media Queries, How Browsers Work, and More
Neither Chrome, Safari, nor Firefox have shipped new features in the last couple of weeks, but fear…
There is No Need to Trap Focus on a Dialog Element
I was building a Modal component that uses the <dialog> element’s showModal method. While testing the component,…
Why your store’s PHP version matters (and how to check it)
Behind every WooCommerce store is software written in PHP. You don’t need to know how it works,…
What’s !important #3: Popover Context Menus, @scope, New Web Platform Features, and More
The developer community hasn’t wasted any time kicking off 2026 with some really great articles, demos, and…
Postcard From Web Directions Dev Summit, 2025
Author’s Note: There are already wonderful recaps of the Web Directions Developer Summit I spoke at in…
What’s !important #2: Conditional View Transitions, CSS/SVG Text Effects, the Best of CSS Bluesky, and More
2026 is almost upon us. I know we’re all itching to see the clock strike midnight (cue…
Thank You (2025 Edition)
If I had to whittle down my favorite thing about CSS-Tricks to one thing — and like…
Masonry Layout is Now grid-lanes
We’ve talked a lot about Masonry layout here on CSS-Tricks, so there’s no need to remind you…
The Good, Bad, and Ugly of 2025
I talk a lot on the podcast about business, growth, and solving problems, but at some point…
A beginner’s guide to ecommerce SEO
Stocking your online store with high-quality, desirable products is only part of building a successful and profitable…
What’s !important #1: Advent Calendars, CSS Wrapped, Web Platform Updates, and More
Welcome to the first ever What’s !important, a roundup of the best CSS and web development news from…
The Rise of Global Tariffs, Explained
A new book from a noted economist seeks to explain the rise of global tariffs and trade…
New GSC ‘Insights’ Show Trends, Status
Google has relaunched the “Insights” section in Search Console. The section doesn’t provide data unavailable in other…
The 2025 WooCommerce holiday gift guide
For the past four years, we’ve curated a gift guide to feature some awesome Woo stores, and…
AI Makes Loyalty Programs Smarter
Artificial intelligence is transforming ecommerce customer loyalty programs. A May 2025 analysis found a “strong positive correlation”…
Amazon removes default two-day handling time
Amazon’s selling partners can no longer use a default handling time of two days. The company has…
Touring New CSS Features in Safari 26
A couple of days ago, the Apple team released Safari 26.0! Is it a big deal? I…
Prime Time for Merchant-Publisher Deals?
AI-generated search results are crushing some digital news publishers, and it’s oddly an opportunity for ecommerce brands….
How to upsell and cross-sell your way to higher revenue with WooCommerce
Making sales is good, but making bigger sales and moving more products per sale is better. That’s…
Compare Group launches in 2 new markets
Dutch holding company, Compare Group, has entered Denmark and Norway. The owner of several price comparison services…
Strong platform dependence in Türkiye
Most online sellers in Türkiye use only one marketplace to sell their products. This makes them highly…
Google PMax Unveils Optimization Tools
Google’s Performance Max campaigns place responsive ads across all Google channels based on audience signals. The search…