Designing the evolution of the Woo brand identity
As our CMO, Tamara Niesen, mentioned in her post, our brand is a critical asset for our…
The Future of AI in Retail: Smarter Merchandising, Better CX
Artificial intelligence (AI) is driving more innovation in e-commerce, turning what was once an intriguing concept into…
How to start selling subscriptions online
If you’re thinking about starting to sell online, you may be considering a subscription business model. It’s…
AI Won’t Replace Creativity, Says Studio Founder
Matthew Gattozzi realizes creativity and efficiency often conflict. His firm, Goodo Studios, produces commercial content that attracts…
Charts: Consumer Product Trends, Q1 2025
The future of WordPress Web Hosting looks promising as it continues to evolve and adapt to emerging technologies and trends.
Video’s Growing Role in Customer Engagement
Video remains a dominant force in consumer engagement, solidifying its role as an essential tool for brand…
What is domain authority and how can you improve it?
Grabbing a top spot on Google is a win for visibility and essential for driving clicks and…
Bento Elevates Ecommerce Email Marketing
Jesse Hanley is a self-taught developer and marketer from Australia who lives in Japan. He launched Bento,…
Charts: AI Outlook, Employees vs. Execs, Q1 2025
Employees worldwide are adopting generative AI faster than their leaders expect, according to McKinsey & Company’s January…
Introducing the new Woo: A revitalized brand for a new commerce landscape
Notice anything different? If you’re already part of the Woo family — or just an admirer from…
New Books on Strategy, Resilience, AI, More
These new titles offer practical tips and insights for ecommerce success — leadership, strategy, analytics, customer relationships,…
5 Content Marketing Ideas for March 2025
Content such as articles, videos, and podcasts can be the building blocks of modern consumer engagement. Content…
Images Are Money
In today’s visually-driven digital world, images are no longer just for aesthetics — they are the reason…
How to use social proof to increase sales
Imagine you’re shopping online, deciding between two nearly identical products. One has glowing reviews, heartfelt testimonials, and…
Protein Bar Founder Thrives in a Crowded Field
According to Will Nitze, founder and CEO of IQBAR, success in a competitive market requires finding its…
Print Ads Are an Ecommerce Opportunity
Print magazines can be an unusual opportunity for niche ecommerce merchants. Digital advertising dominates ecommerce, with good…
10 Books for Better Communication
What do owners, freelancers, managers, and employees have in common? They all communicate! Here are 10 titles…
Universal Yums: Over ten million subscription boxes with WooCommerce
Universal Yums is a subscription snack box offering tasty treats from around the world. Customers can choose…
What is a target market? Finding your most profitable audience in 2025
Your business is up and running, or is about to launch, but perhaps you’re having trouble figuring…
Zalando revenue increased 4% in 2024
After two years of declining revenue, Zalando has regained its growth path. Revenue grew by an estimated…
New Ecommerce Tools: January 16, 2025
Every week we publish a rundown of new products from companies offering services to ecommerce merchants. This…
This Digital Nomad Built a Global Supply Chain Business
Building a business from a bedroom, home office, or garage is not uncommon. Succeeding in seeding a…
Ugmonk Brings Design to Desk Tools
Jeff Sheldon is a designer turned entrepreneur. He started Ugmonk, a Pennsylvania-based direct-to-consumer brand, in 2008 as…
The top six ecommerce analytics tools to measure store performance
Congratulations! If you’re reading this article, you’ve probably successfully built an online store. That’s a great feat…