The Top Cause of Wasted Ad Spend
Brett Fish sees a lot of wasted ad spend. His company, TagHero, tracks clients’ advertising performance on…
Publishers Can Turn to Ecommerce
Publishers and media companies facing AI-fueled disruptions to traffic and revenue may find new revenue opportunities in…
Zalando invests in AI robotics
Online fashion platform Zalando has invested in German robotics company Sereact. It develops AI-powered robotics solutions. The…
German ecommerce increases 4.3% in first half 2026
Online turnover in Germany has increased 4.3 percent in the first half of the year, compared to…
Deep Product Data Is the New SEO in the Age of AI Discovery
Small and midsize e-commerce brands face growing challenges as AI-driven discovery, social commerce, and conversational search change…
A One-Two Punch Drives Ecommerce Growth
Sean Stone advises ecommerce merchants to adopt a one-two punch for growth. Punch one is developing a…
AI Makes Refund Evidence Easier to Fake
Fraudsters can now use generative AI to create fake photographs of product damage, false shipping records, and…
New Ecommerce Tools: July 15, 2026
This week’s installment of new services for merchants includes updates on product videos, shipping, recommerce, social marketing,…
Meet your customers where they’re already deciding with Reddit Ads for WooCommerce
When a shopper goes online and researches “the best noise-canceling headphones under $200,” they’re often forgoing sponsored…
European retail media increased 16.7% in 2025
The European spending on digital advertisements has increased 10.5 percent last year, compared to 2024. The total…
Why Google’s Universal Cart Means Brands Must Sell to AI, Not Humans
Google made one of its biggest moves yet in agentic commerce in May when it introduced Universal…
New GA4 Channel Tracks AI Traffic
Google Analytics 4 launched its “AI Assistant” channel in May. I’ve since accumulated data before covering the…
AI Marketing Looks Familiar
AI’s emergence has created ecommerce marketing opportunities, yet the fundamental tactics remain. Consider four traditional promotion channels:…
Standalone CDPs Fade as Enterprise Suites Expand
The customer data platform (CDP) industry is entering a new phase as standalone CDPs give way to…
Galaxus now biggest online store in Switzerland
Swiss online store Galaxus reached a revenue of 2.5 billion euros (2.3 Swiss francs) by the end…
Satisfaction German online sellers is declining
In 2025, 60 percent of German retailers who participated in a study said that they were dissatisfied…
Cost-per-click increased by 15% in 1 year
Between June last year and this year, cost-per-click on Google Ads increased by 15 percent. This equals…
How AI Agents Are Rewiring Market Power and Brand Visibility
Across retail, payments, and big tech, AI-enabled checkout, automated product comparison, and autonomous purchasing tools are becoming…
New Ecommerce Tools: July 1, 2026
Every week we publish a rundown of new services for ecommerce merchants. This installment includes updates on…
How to make your store readable to AI shopping agents
Your online store should make it simple for customers to find and buy the products they want….
UK shipping updates: What actually changed and what to do about it
UK shipping is hitting a messy patch. Between shifting European regulations, changing borders, and stale carrier contracts,…
Amazon launches AI assistant for German sellers
Amazon has made its Seller Assistant available within Seller Central in Germany. “This AI-powered assistant helps you…
The Digital Shelf Begins Before the Search Bar
Retail marketers are rethinking what constitutes the digital shelf. Rather than beginning on retailer product pages or…
AI Forces Affiliates to Innovate or Die
Commerce publishers are the affiliate marketers behind product reviews, buying guides, comparison articles, deal pages, and niche…