Poor Ad Recall Threatens Brand Discovery, Visibility in AI Era
Consumers quickly forget advertising, making it harder for brands to win both human attention and AI-powered discovery,…
Cost-per-click increased by 15% in 1 year
Between June last year and this year, cost-per-click on Google Ads increased by 15 percent. This equals…
‘AI is becoming active participant in purchasing’
New reports on ecommerce in the five biggest European online markets shows that online shopping is still…
‘Ikea, Jysk and H&M best-performing cross-border sellers’
Multichannel companies from the Nordics make up Europe’s top three best-performing cross-border ecommerce sellers. These are Sweden-based…
How to write product descriptions for SEO, AI agents, and shoppers in 2026
If your product pages were written for Google in 2022, they may not be working as hard…
How to prepare your store for AI-driven commerce
The way people find products has a new channel. AI assistants like ChatGPT, Google’s AI Mode, Gemini,…
Winners Dutch Shopping Awards 2026
Yesterday, the winners of the prestigious Shopping Awards were announced, in the Netherlands. It was the 25th…
Otto increased its GMV by 6%
In the past fiscal year, German ecommerce giant Otto was able to increase its gross merchandise value…
Brits buying expensive products on TikTok
Last month, products priced over 100 British pounds generated 41 percent of revenue on TikTok Shop in…
German companies unite to launch EU-based product
Three German software companies have unveiled an end-to-end ecommerce solution, where all data and processes stay in…
New Ecommerce Tools: January 21, 2026
Every week we publish a list of new products and services for ecommerce merchants. This installment includes…
‘Instagram is the leading social commerce platform in Germany’
Three in ten German consumers shop via social media. Instagram is used the most: 15 percent of…
MediaMarkt’s marketplace GMV increases 90%
Ceconomy, owner of MediaMarkt and Saturn, reports online revenue of more than 5.7 billion euros for the…
Black Friday social media campaigns: Examples, tools, and tips for success
It’s time to get to work on every marketer’s championship game: Black Friday. While the holiday sales…
European retail media market doubles
This year, advertisers in Europe are expected to double their spending on retail media. This means that…
Retailers Should Prepare for GenAI-Driven Shoppers, BCG Warns
Shoppers will be looking for year-end deals like they always do as the holidays approach, but more…
Most sellers active on 6 marketplaces
On average, online sellers are active on six different marketplaces. As 63 percent of consumers prefer marketplaces…
How to grow revenue with automation and personalization
Operational efficiency and effective customer-facing processes are top priorities for growing ecommerce businesses. One of the best…
Fnac Darty: ‘online sales increased 8%’
Fnac Darty, a French seller of entertainment and leisure products, has recently published its results for the…
60% of German retailers advertise on social media
Social media is playing a big role in online retail in Germany. A majority of 59 percent…
Marketplace drives online growth for Decathlon
Last year, Decathlon generated 26 percent of its German trade volume online. The marketplace’s share within that…
The seven best enterprise ecommerce platforms
If you’re in charge of running a high-volume store, you’re familiar with the constant pressure to optimize…
Adidas: online revenue increased 6%
Well-known German sportswear manufacturer Adidas has grown its online presence. Last year, the company realized online sales…
Bol earns more than all its partner sellers
Dutch online marketplace Bol has had a good year: sales increased 8.7 percent, reaching 3.1 billion euros….