What are business goals? How to use the SMART approach to create them
People start businesses for all kinds of reasons. Some want to fill a need in the market. Others…
Faith, Family, and Ecommerce
Michael Simpson is a New Mexico-based father of seven and a National Guard veteran. Returning from a…
About You lowers barriers to its marketplace
About You has revamped its marketplace. It has launched a new seller center. The onboarding process for…
New Ecommerce Tools: June 19, 2025
Every week we publish a handpicked list of new products and services from vendors to ecommerce merchants….
What is profit margin? How to optimize it for store growth
Your ecommerce store’s success relies on many factors, and profit margin is one of them. When you…
Pro Tennis Player Pivots to Ecommerce
For years Jack Oswald was a touring tennis professional. He aimed for top worldwide rankings, the key…
Revenue Loans Are Fast Cash at a Price
A growing form of revenue-based financing can fund the marketing push or inventory boost for ecommerce merchants…
YouTube Ad Secrets for Ecommerce
As a kid, Brett Curry was fascinated by TV commercials. Now the owner of OMG Commerce, an…
New Ecommerce Tools: May 22, 2025
We publish a rundown each week of new products from companies offering services to ecommerce merchants. This…
Build a Business You Love
For this week’s “Ecommerce Conversations,” I’m offering another master class on entrepreneurship. It’s my fourth this year,…
Channable acquires Producthero
Dutch ecommerce feed manager Channable has acquired Producthero, a Google Shopping advertising specialist. Thanks to the acquisition,…
Craft Whiskeys, Home Delivered
For $60, Bob DeMars’s company, Blind Barrel, will ship a package of four craft-distilled whiskey samples, unmarked,…
New Ecommerce Tools: April 24, 2025
Every week we publish a rundown of new products from companies offering services to ecommerce merchants. This…
Transaction volume MultiSafepay increased 44%
Payment provider MultiSafepay recently announced that its transaction volume increased 44 percent year-on-year. According to the company,…
What is return on investment for online businesses?
Is your online business or website successful? Did your marketing campaign work? Is your ecommerce store growing?…
Wildfire Systems Brings Branded Shopping Portal With Cashback Deals
Financial technology platform Wildfire Systems launched a hosted and fully managed branded shopping portal in March to…
How to Track ChatGPT Traffic in GA4
ChatGPT is becoming a valuable traffic source. It may not appear in a Google Analytics overview because…
Ethical AI Access Gives E-Commerce Sites a Revenue Advantage
A new partnership between AI applications builder MindStudio and content payment firm TollBit helps websites monetize AI…
How to start a subscription business
Consumers spent over $31 billion globally on subscription box services in 2023 and that market is expected…
Mirakl: ‘GMV increased 30 percent’
Marketplace solution provider Mirakl has generated over 162 million euros in annual recurring revenues in 2024. Its…
Competitors Outfittery and Lookiero announce merger
Online personal shopping platforms Lookiero and Outfittery have announced that they are joining forces. The Lookiero Outfittery…
Create Google Ads Scripts via GenAI
I’ve addressed the benefits of Google Ads scripts to automate aspects of account management. Producing custom scripts…
Zalando announces growth acceleration and expansion
Zalando looks back on a successful year, with higher revenue, increased profits, and more customers. The company…
New Ecommerce Tools: March 6, 2025
We publish a rundown each week of new products from companies offering services to ecommerce merchants. This…