Optimizing Crawl Budgets: What’s New
Google’s newly updated “Crawling infrastructure” documentation includes “Optimize your crawl budget,” a section with pointers on how…
Publishers Can Turn to Ecommerce
Publishers and media companies facing AI-fueled disruptions to traffic and revenue may find new revenue opportunities in…
German ecommerce increases 4.3% in first half 2026
Online turnover in Germany has increased 4.3 percent in the first half of the year, compared to…
Why Meta Descriptions Still Matter
Google once exclusively used meta descriptions for organic search snippets. Optimizing the descriptions aimed to entice searchers…
Deep Product Data Is the New SEO in the Age of AI Discovery
Small and midsize e-commerce brands face growing challenges as AI-driven discovery, social commerce, and conversational search change…
Meet your customers where they’re already deciding with Reddit Ads for WooCommerce
When a shopper goes online and researches “the best noise-canceling headphones under $200,” they’re often forgoing sponsored…
Why Google’s Universal Cart Means Brands Must Sell to AI, Not Humans
Google made one of its biggest moves yet in agentic commerce in May when it introduced Universal…
New GA4 Channel Tracks AI Traffic
Google Analytics 4 launched its “AI Assistant” channel in May. I’ve since accumulated data before covering the…
AI Marketing Looks Familiar
AI’s emergence has created ecommerce marketing opportunities, yet the fundamental tactics remain. Consider four traditional promotion channels:…
Poor Ad Recall Threatens Brand Discovery, Visibility in AI Era
Consumers quickly forget advertising, making it harder for brands to win both human attention and AI-powered discovery,…
Hostinger Reframes Site-Free Ecommerce
Lithuania-based hosting firm Hostinger has launched an ecommerce tool that can turn any product photo into a…
Cost-per-click increased by 15% in 1 year
Between June last year and this year, cost-per-click on Google Ads increased by 15 percent. This equals…
How AI Agents Are Rewiring Market Power and Brand Visibility
Across retail, payments, and big tech, AI-enabled checkout, automated product comparison, and autonomous purchasing tools are becoming…
New Ecommerce Tools: July 1, 2026
Every week we publish a rundown of new services for ecommerce merchants. This installment includes updates on…
How to make your store readable to AI shopping agents
Your online store should make it simple for customers to find and buy the products they want….
The Digital Shelf Begins Before the Search Bar
Retail marketers are rethinking what constitutes the digital shelf. Rather than beginning on retailer product pages or…
AI Forces Affiliates to Innovate or Die
Commerce publishers are the affiliate marketers behind product reviews, buying guides, comparison articles, deal pages, and niche…
‘AI is becoming active participant in purchasing’
New reports on ecommerce in the five biggest European online markets shows that online shopping is still…
New Ecommerce Tools: June 24, 2026
This week’s rundown of new services for ecommerce merchants includes updates on agentic commerce, generative engine optimization,…
Impulse Buying Taking Backseat to Deliberate Shopping: Report
Shoppers are showing less impulse and greater deliberation when making purchasing decisions these days, according to a…
Snapchat Ads for WooCommerce: Reach the shoppers who ask their friends before buying
Let me tell you about the moment I realized how Snapchat ads work. I watched a shopper…
Build an AI Flywheel for Ecommerce
Ecommerce shops benefit most from AI when it helps make better decisions to improve productivity and profitability….
New Ecommerce Tools: June 17, 2026
Every week we publish a rundown of new services for ecommerce merchants. This installment includes updates on…
Prime Day Has Remade the Retail Calendar
After 11 years, Amazon Prime Day has trained shoppers to look for summer sales in much the…