How to move your custom site to WooCommerce (and why you should)
Running your ecommerce business on a custom-built platform can make scaling with flexibility and control a real…
New Ecommerce Tools: February 4, 2026
Every week we publish a rundown of new services for ecommerce merchants. This installment includes rollouts for…
Why Buyers Buy: Books for Marketers
Whether you’re looking for basic principles, deep dives, or inside info from top marketers, these hand-picked books…
eBay Passes on Agentic Shopping — For Now
eBay announced in a recent email to users that starting Feb. 20, it will prohibit third-party chatbots…
M&A Advisor on Ecommerce Valuations
Frank Kosarek is the co-founder of BizPort, a mergers-and-acquisitions marketplace launched in November 2025. Before that, he…
Why your store’s PHP version matters (and how to check it)
Behind every WooCommerce store is software written in PHP. You don’t need to know how it works,…
Marketing to Humans and Machines
Agentic shopping presents ecommerce marketers with a familiar problem in a new form. The promise is simple…
TikTok offers European fulfillment for Asian sellers
Asian companies selling on TikTok Shop in Europe can now outsource their logistics to the platform. Fulfilled…
New Ecommerce Tools: January 21, 2026
Every week we publish a list of new products and services for ecommerce merchants. This installment includes…
DIY Approach Fuels Craft Cocktail Brand
Chris Harrison says it all started with a single pot on a stove. He and two high…
Are Your Product Pages Invisible to AI? Retail’s New Fix
Two new product updates aim to help retailers use agentic AI more effectively by improving shopper trust…
Lawmakers Eye Dynamic Ecommerce Pricing
Several American lawmakers have expressed an interest in limiting or prohibiting data-driven price changes. The recent activity…
E-Commerce Orders Surged in 2025, Dominated by Top-Performing Brands
E-commerce orders in the United States jumped 147% year-over-year in 2025, with more than half that growth…
What is branding? How to create a lasting ecommerce brand
A lasting ecommerce brand is more than a line of products or a catchy name — it’s a tone,…
Why E.U. Ecommerce Rules Seem Complex
Merchants often ask me to explain E.U. ecommerce regulations. I usually start with a warning: There is…
Postcard From Web Directions Dev Summit, 2025
Author’s Note: There are already wonderful recaps of the Web Directions Developer Summit I spoke at in…
‘Instagram is the leading social commerce platform in Germany’
Three in ten German consumers shop via social media. Instagram is used the most: 15 percent of…
Ecommerce Success with Fractional Talent
In his previous appearance on the podcast, in November 2022, Jai Dolwani was the CMO of a…
How Landyachtz built a personalized growth engine with Klaviyo and WooCommerce
The skater-owned brand currently drives 11% of total revenue via marketing automation in Klaviyo, with continued plans…
Digital ID in Mobile Wallets Is Helping Pull Shoppers Back In-Store
Shoppers’ acceptance of mobile wallets is firmly established. What began as a convenient way to pay has…
How to create buyer personas for your online store
It’s always important to truly understand your target customer. What do their day-to-day lives look like? What…
Unified Platforms and Agentic AI Will Define E-Commerce in 2026
Digital vendors and e-commerce businesses enter 2026 facing a radically changed retail landscape, shaped by rising customer…
New Ecommerce Tools: December 31, 2025
Since 2016 I’ve published a weekly rundown of new services for ecommerce merchants. This final 2025 installment…
New Books: Swiftynomics, UX Skills, More
Working females are central to the modern economy, says the author of “Swiftynomics.” That book, plus titles…