Deep Product Data Is the New SEO in the Age of AI Discovery
Small and midsize e-commerce brands face growing challenges as AI-driven discovery, social commerce, and conversational search change…
Why Google’s Universal Cart Means Brands Must Sell to AI, Not Humans
Google made one of its biggest moves yet in agentic commerce in May when it introduced Universal…
Poor Ad Recall Threatens Brand Discovery, Visibility in AI Era
Consumers quickly forget advertising, making it harder for brands to win both human attention and AI-powered discovery,…
The Shifting Line Between CSS States and JavaScript Events
CSS is listening to us. No, not like that. Rather, CSS is accumulating more and more pseudo-classes…
Snapchat Ads for WooCommerce: Reach the shoppers who ask their friends before buying
Let me tell you about the moment I realized how Snapchat ads work. I watched a shopper…
The Siren Song of ariaNotify()
I need you all to promise me you’ll be cool about this. I‘m here to tell you…
AI Buying Agents Raise New Accountability Questions
Earlier this year, eBay updated its user agreement to explicitly ban third-party “buy for me” agents and…
@custom-media
The CSS @custom-media at-rule allows creating aliases for media queries. This is particularly valuable if you have…
Cross-Document View Transitions: Scaling Across Hundreds of Elements
In Part 1, we covered the gotchas that bite you first: the deprecated meta tag that silently…
Cross-Document View Transitions: The Gotchas Nobody Mentions
I wasted an entire Saturday on this. Not a lazy Saturday either, but one of those rare,…
How to start selling online: Nail the decisions that matter most
Starting an online store means making a handful of early decisions that you’ll live with for a…
A Scrollytelling Gift for Mum on Mother’s Day 2026
My mum loved logic because she was born at a time when nothing made sense. She was…
AI is changing how shoppers find your products
AI is already reshaping how shoppers discover, compare, and purchase products. Here’s what’s happening, why it matters,…
An Exploit … in CSS?!
Ok, take a deep breath. We’ll have some fun understanding this vulnerability once you make sure your…
ReflexAI Helps Sales Leaders Bridge the 70% Execution Gap
Organizations are spending heavily on AI-driven sales enablement — yet execution on the ground continues to lag….
Use print-on-demand to scale your business without inventory risk
In a market defined by fast-changing consumer preferences, shrinking product lifecycles, and rising operational costs, many merchants…
No-Hassle Visual Studio Code Theming: Building an Extension
Years ago, when I read Sarah Drasner’s article on creating a VS Code theme, I silently thought…
Why RFPs Are Breaking in the 14-Day B2B Sales Cycle
Walking into today’s B2B buying process feels less like a marathon and more like a sprint. According…
Returnuary Turns Holiday Returns Into a Margin Problem
April may be the cruelest month in the minds of poets, but January is the cruelest month…
Responsive List of Avatars Using Modern CSS (Part 1)
A list of rounded images that slightly overlap each other is a classic web design pattern. You…
UK shoppers rely on online marketplaces
Online marketplaces dominate almost every stage of the purchase journey of consumers in the United Kingdom. In…
Scrollytelling on Steroids With Scroll-State Queries
Read you a story? What fun would that be? I’ve got a better idea: let’s tell a…
Solar Power Developer on Fueling the Grid
Chris Elrod is a renewable power entrepreneur. His company, Treaty Oak Clean Energy, builds massive solar projects…
Black Friday social media campaigns: Examples, tools, and tips for success
It’s time to get to work on every marketer’s championship game: Black Friday. While the holiday sales…