How Keywords Drive Helpful Content
Keyword rankings no longer guarantee organic traffic. A decade ago, we could estimate traffic to pages in…
What is domain authority and how can you improve it?
Grabbing a top spot on Google is a win for visibility and essential for driving clicks and…
What to Know about Meta Descriptions
A meta description summarizes the content on a web page. Google has long stated that meta descriptions…
How Google Detects Duplicate Content
The myth of a duplicate content penalty has existed for years. Google seeks diverse search results and…