SMBs Investing More in Marketing, Still Guessing What Works
Small and medium-sized businesses (SMBs) globally continue to face a turbulent economy. Research indicates that current market…
Recommerce for the Holidays
The resale economy is no longer a niche. As the 2025 Christmas shopping season approaches, the sale…
Smart Packaging Technology Builds Consumer Trust, Brand Loyalty
Packaging is more than a product vessel. It serves as a strategic tool for storytelling, trust-building, and…
From Click to Customer: Optimizing the Fulfillment Process for Success
Rapid order fulfillment is crucial in making a great impression on customers and building brand loyalty. Big…
Clicks to bricks: Successfully merging in-person and online sales
Ecommerce stores have some serious advantages for both owners and customers. But in-person shopping has incredible benefits,…
Can AI Send the Perfect Ecommerce Promo?
The combination of first-party behavioral data and artificial intelligence may transform ecommerce outbound marketing. Called “AI individualization,”…
Half of Europe’s shoppers are incognito
Half of European consumers shop in secret. The main reasons for stealth shopping are embarrassment and a…
US tariff and shipping policy changes: Navigating the end of the de minimis exemption
On August 29, 2025, the US government suspended the de minimis exemption for goods imported from all…
How Smile Brilliant grew revenue 47% with WooCommerce and Klaviyo
Smile Brilliant is a tech-first oral care company delivering high-quality dental products directly to customers’ doors. From…
Free shipping in ecommerce: Tactics to boost sales and AOV
If customers want anything from their shipping, they want it to be free. DigitalCommerce 360’s 2024 survey…
Facebook ‘Megaphone’ Powers D2C Watch Brand
Nate Lagos is vice president of marketing for Original Grain, a direct-to-consumer watch maker. He relies on…
AI Adoption Lags in E-Commerce, Revenue Ops Despite Billions at Stake
Artificial intelligence (AI) adds significant value across various use cases, including retail, banking, and e-commerce platforms. However,…
What I Took From the State of Dev 2025 Survey
State of Devs 2025 survey results are out! While the survey isn’t directly related to the code part of…
60% of German retailers advertise on social media
Social media is playing a big role in online retail in Germany. A majority of 59 percent…