ROAS’s First Source of Truth
Return on advertising spend is a useful performance metric, but only with accurate attribution. ROAS connects advertising…
Shopify Opens to Meta Muse; Amazon Balks
Shopify is welcoming Meta’s new Muse personal AI agent. Amazon is trying to keep it out. Meta…
New Tools Open European Markets to US E-Commerce Sellers
U.S. digital businesses looking for new customers in Europe face a costly challenge: navigating unfamiliar tax rules,…
Omnichannel Playbook for Beauty Brands
I met recently with a spa manager in California to introduce her to a French beauty brand….
Retail Media’s Margin Opportunity
Retail media may provide ecommerce retailers with high-margin revenue from an audience they have paid to attract….
Retailers Take the Wheel on Last-Mile Delivery
Online retailers are taking greater control of fulfillment and dispatch, viewing the last mile as a competitive…
Why the fastest-growing channel in retail can’t find your products
A new kind of shopper is buying online, and they may already be shopping at your store. …
How to choose a B2B ecommerce platform
Your B2B buyers want the same convenience they find elsewhere when placing orders; the freedom to manage…
Small Businesses Put AI to Work in Digital Marketing
Among U.S. small businesses, AI adoption has climbed from 26% in 2023 to 87% this year as…
New Ecommerce Tools: September 2, 2026
Every week we publish a rundown of new services for ecommerce merchants. This installment includes updates on…
Ecommerce in Nigeria Poised for Growth
At 242 million, Nigeria’s 2026 population is the largest in Africa and the sixth most populous worldwide,…
How better data helps you reduce ecommerce returns
When ecommerce returns reduce profitability, you might think of logistics or tightening policies. But what if the…
New Ecommerce Tools: August 26, 2026
This week’s installment includes new products and services for popups, site builders, subscriber lists, drone deliveries, livestreaming,…
Southern Europeans lead in Chinese platform use
Chinese ecommerce platforms such as AliExpress, Banggood, Shein, and Temu are more popular than average in Southern…
Double-Digit Ecommerce Growth Returns
U.S. ecommerce sales enjoyed a second consecutive quarter of double-digit growth in 2026, resembling pre-pandemic patterns. The…
Ecommerce fulfillment: How to know when you’ve outgrown your process
Packing 200 orders a day is manageable, but once you grow to 2,000 orders, you’ll need a…
New Ecommerce Tools: August 19, 2026
My rundown this week of new services for merchants includes updates on page builders, warehousing, dropshipping, real-time…
Adobe Finds Most Retail Apps Are One and Done
Retail apps often have a short lifespan after customers download them, according to recent Adobe research. Nearly…
Swiss online retail increases 11%
Online retail in Switzerland has increased in turnover in the first half of 2026. At the end…
5 Predictions for 2026 Holiday Shopping
U.S. and global holiday ecommerce sales should grow year over year in 2026, shaped by AI referrals,…
‘Traditional market growth tactics no longer suffice’
Inconsistent data is a problem that is well-known to many online sellers, especially when selling on multiple…
Bauhaus: ‘100,000 new items thanks to 100 sellers’
A year ago, German retail chain Bauhaus launched its online marketplace. Since then, it has partnered with…
Argos launches curated marketplace
Argos, one of the United Kingdom’s largest omnichannel retailers, has launched a marketplace. With the new platform,…
New Ecommerce Tools: July 29, 2026
Our rundown this week of new services for ecommerce merchants includes updates on post-purchase, in-game commerce, payment…