Otto increased its GMV by 6%
In the past fiscal year, German ecommerce giant Otto was able to increase its gross merchandise value…
In the past fiscal year, German ecommerce giant Otto was able to increase its gross merchandise value…
I deployed a contact form that last month that, in my opinion, was well executed. It had…
Traditional search engine optimization is fundamental to visibility on generative AI platforms. Large language models query Google…
Last year, online sales in Sweden increased 10 percent compared to the year before. In total, ecommerce…
Dave Diederen is a Netherlands-based developer turned conversion rate optimization pro. He encourages ecommerce brands to test…
I’m really interested in this emerging idea that the future of web design is Generative UI Design….
AI-generated marketing content is only effective when it attracts organic traffic from search engines, LLMs, and Google…
Our rundown this week of new services for ecommerce merchants includes updates on predictive intelligence, same-day shipping,…
In the print industry, e-commerce success now hinges on connecting automated digital workflows with slower, real-world production…
Dutch companies can now apply to sell on Otto.de. This marks the beginning of Otto’s expansion to…
Google Search Console is the most reliable way to evaluate a site’s organic search visibility. Unfortunately, the…
Over the last few years, there’s been a lot of talk about and experimentation with scroll-driven animations….
Since 2013 Cherene Aubert has managed, advised, and executed ecommerce marketing campaigns. She’s worked for agencies, merchants,…
The Buy Now button is losing its luster. After years of digital-first dominance, shoppers are intentionally slowing…
Between this year and 2028, Amazon is planning to invest 5 billion euros in Poland. This is…
Shein says it has thousands of sales partners across Europe, including more than six hundred in Germany….
Editor’s note: Mat Marquis and Andy Bell have released JavaScript for Everyone, an online course offered exclusively…
AI can shift ecommerce pricing from one-size-fits-all to systems that adapt to shopper behavior and context, preserving…
AI is already reshaping how shoppers discover, compare, and purchase products. Here’s what’s happening, why it matters,…
Temu served an average of nearly 130 million Europeans per month in the second half of 2025….
For this issue of What’s !important, we have a healthy balance of old CSS that you might’ve…
When I talk about layouts, I’m referring to how you place items on a page. The CSS…
As fleets of autonomous robots expand across warehouses and retail operations, the robots-as-a-service (RaaS) market is projected…
Search Console now includes filters to show only branded queries or exclude them. Google uses AI to…